Pearlene Rodrigues transforms challenges into opportunities, leading Global Assets Capital Partners to bridge businesses with trusted capital solutions.
In the fast-moving world of entrepreneurship, some leaders aren’t just chasing growth, they’re shaping the pathways that make it possible. For Pearlene Rodrigues, Founder & CEO of Global Assets Capital Partners, that pathway has been forged at the intersection of resilience, strategy, and trust.
With over 15 years of experience across communications, PR, marketing, and business strategy, much of it in the real estate sector, Pearlene has witnessed the highs of IPO launches, market expansions, and the challenges of scaling businesses. Yet, her story is less about straight-line success and more about navigating pivots, setbacks, and a relentless commitment to creating meaningful impact.
“Setbacks are a natural part of growth,” she reflects. “Persistence is key when building something meaningful.”
Pearlene’s career began in the structured, high-pressure world of corporate leadership. Over the years, she found herself leading teams, driving branding strategies, and contributing to milestone events like IPO launches. While her career trajectory was enviable, there was a growing sense of restlessness.
“I felt a pull to create something of my own, something that would challenge me,” she recalls. That pull led her to co-found a leadership training venture, Ele’vate With Me. Despite her passion, the company didn’t scale as expected. It was a humbling experience, but one that laid the groundwork for her future.
“That first venture taught me resilience, the importance of partnerships, and how to navigate uncertainty,” she says. “It reinforced that setbacks are part of the journey.”
After the setback of her previous venture, Elevate With Me, she refused to be deterred. It was during this time that she met an associate who invited her to partner with him. Drawing from her earlier experience working with the Finance and IPO team—a journey she had thoroughly enjoyed—she joined an investment banking firm as a strategic partner. The experience proved to be deeply transformative.
Her defining moment came at that investment banking firm, where she discovered her true passion: structuring strategic alliances and connecting investors with high-potential ventures, particularly in the real estate sector. “I realized that my greatest strength lies in helping businesses grow through meaningful partnerships,” she reflects. This newfound clarity inspired her to start a firm of her own, focused on raising capital for real estate ventures.
Collaborating with her brother, she leveraged his company name, Global Assets, to establish Global Assets Capital Partners—a platform dedicated to bridging the capital gap and accelerating growth for businesses across India and beyond.
At its core, Global Assets Capital Partners was born to address a simple but critical gap: trusted advisory in structured financing.
“Although the market for structured capital solutions was already established, I recognized a distinct gap where businesses needed trusted advisors,” Pearlene says.
Her vision was clear, to channel her corporate expertise into a platform that offered end-to-end solutions for businesses while also creating greater value for herself and her partners. Today, the firm specializes in debt, equity, buyouts, and land transactions, offering clarity and speed in a competitive landscape.
Global Assets Capital Partners isn’t just about connecting businesses with capital. The firm has built a reputation for its holistic, 360-degree approach to financial solutions.
Its services span debt financing through banks, HNWIs, family offices, VCs, PE funds, DFIs, and global banks. It also provides advisory for strategic buyouts, acquisitions, exits, and comprehensive support for land transactions including joint developments and outright deals.
“Our distinction lies in guiding real estate businesses through every aspect of funding, land acquisitions, strategic buyouts, and related transactions,” says Pearlene.
Every entrepreneurial story has its crucible moments, and for Pearlene, the leap from corporate comfort to startup uncertainty was the first big challenge.
“It’s a huge shift, going from predictable pay cheques to periods of zero income and significant cash outflows,” she admits. “Every day brings new problems that demand quick thinking, resilience, and the willingness to face setbacks head-on.”
Another challenge was building credibility in a highly competitive market. The firm had to prove itself quickly, not just with ideas, but through consistent execution.
Pearlene shares some lessons she learned along the way:
Having enough financial support to weather uncertain times is essential.
Resilience and thoughtful planning help you navigate stressful situations.
Formalizing agreements, even with trusted partners, is crucial to safeguarding relationships.
“These lessons continue to guide me as I work toward building something meaningful and lasting,” she says.
The turning point came when Pearlene took on the role of CEO and independently spearheaded the India operations.
“Within the first year, we closed significant debt and land deals, built credibility in new markets, and expanded our global network,” she recalls. That early validation proved that her model worked and strengthened her belief in perseverance and trust as the bedrock of business.
Today, I’m very happy with how far we’ve come in 1 year,” she adds. “We have a strong team, backed by investors and well-wishers who believe in our vision.”
For Pearlene, success isn’t defined by size alone.
“Over the next five years, I hope to see Global Assets Capital Partners grow steadily, not in terms of size for its own sake, but in the trust we build and the problems we help businesses solve,” she says.
Her vision is measured yet ambitious: expand into new markets thoughtfully, deepen investor relationships, and remain a dependable partner for businesses navigating growth and challenges.
“It’s not about being the biggest player,” she emphasizes. “It’s about being a team that others can rely on, a place where resilience, strategy, and honesty guide our work.”
Pearlene’s journey offers valuable insights for those at the start of their entrepreneurial path:
Resilience is non-negotiable. Expect setbacks, but don’t let them derail your purpose.
Build strong partnerships. Align with people who share your vision and values.
Protect your relationships. Formalize agreements, even with trusted collaborators.
Invest in trust and credibility. In competitive markets, reliability is the ultimate differentiator.
Her advice is both practical and inspiring: “Persistence and integrity will carry you farther than short-term wins.”
From her early corporate successes to the humbling lessons of her first venture, and now to her role as a trusted partner for businesses seeking structured capital, Pearlene’s journey is a reminder that entrepreneurship isn’t about avoiding setbacks. It’s about learning, adapting, and staying the course.
Global Assets Capital Partners is more than just a financial advisory firm. It is a bridge between vision and capital, built on the values of resilience, strategy, and trust.
To follow Pearlene’s journey and learn more about Global Assets Capital Partners, visit:
Website - www.globalassetscap.com
Linkedin - LinkedIn
Email - pearlene@globalassetscap.co
Whether you’re an entrepreneur seeking structured financing or an investor looking to connect with high-growth opportunities, Pearlene’s work is a testament to what’s possible when purpose meets persistence.
I am an entrepreneur, marketer, and mentor with a certification in entrepreneurship from IIT Delhi, one of the most prestigious institutions in India. I have a passion for connecting businesses with their ideal customers, solving real-world problems, and inspiring the next generation of founders.I founded and lead DevoByte, a digital marketing agency that provides a range of services, from SEO a
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